I’d like to talk to you about the endocannabinoid system. Everybody’s body has different systems you’ve probably heard of some of these. The cardiovascular system your immune system your gastrointestinal system. Well everybody’s body also has an endocannabinoid system. Why haven’t you heard about this. It was not discovered until 1988 so doctors are not even taught about the endocannabinoid system and until recently they had no literature about the endocannabinoid system. Now they’re incorporating it into the medical practice educational materials. The purpose of the endocannabinoid system is homeostasis to keep your body in balance. And the endocannabinoid system has more receptors throughout your body than any other system, which is amazing that we just discovered this. So to keep your body in balance as you’re exposed to different stressors such as pain or chronic disease or stress in general, or not enough sleep, your body produces endogenous cannabinoids which mimic the cannabinoids in a plant.

And it produces these to keep your body in balance. So when you’re exposed to something your body’s producing these so that you don’t get sick. However, when you’re exposed to too much stress or other external factors. Your body starts over producing and then it just stops producing these receptors. I refer to this as they lock and they’re not functioning anymore. In fact they have a term for it now, it’s called endocannabinoid deficiency. Which can cause all sorts of chronic diseases, such as anxiety, pain, neurological diseases, and gastrointestinal issues. So it’s our job to create formulations to help your body get back into balance. So we create formulations just for you that are personalized and work for your body, to help your body get back into balance so that it can fight these external factors.